First Deputy Press Secretary (14354)


: $91,776.67 - $63,400.00 /year *

Employment Type

: Full-Time


: Advertising/Marketing/Public Relations

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Position Summary: The First Press Deputy Secretary serves as a chief media point of contact for the school system, apart from the Press Secretary, by managing media relations for the Chancellor, Deputy Chancellors, and the other members of the Senior Leadership Team of the NYC Department of Education (NYCDOE). Additionally, the First Press Deputy Secretary maintains daily contact with members of the news media, both in responding to fast-breaking news stories and in presenting newsworthy items for coverage in a manner that accurately reflects the policies and educational philosophy of the NYCDOE school system. Under the direction of the Press Secretary, this position is responsible for high-level media engagement. The First Deputy Press Secretary supports the management of the Deputy Press Secretaries and Assistant Press Secretary, and ensures that all materials coming out of the press office meet the standards of the office.The First Deputy Press Secretary works closely with the Press Secretary and Executive Director of Communications in developing broad and issue-specific media strategies. The First Deputy Press Secretary fields media requests for the Chancellor, prepares briefings, and coordinates major announcements and events for the Chancellor as well as education events for City Hall.The First Press Deputy Secretary oversees the Press Office in the absence of the Press Secretary and supports the day-to-day management of the press team. Performs related work.Reports to: Press SecretaryDirect Reports: Supports the Press Secretary in managing the Deputy Press Secretaries and Assistant Press Secretary.Key Relationships: Advises City Hall, senior staff, and other managers on all media inquiries, activities, and strategy. Helps plan and develop materials for mayoral press events. Maintains working relationships with local, national, and community news media outlets.Establishes and maintains contact with all major print and broadcast journalists covering education, as well as representatives of local and community media outlets, to ensure that a representative of the NYC Department of Education (NYCDOE) is available to the media on a 24-hour a day basis to respond to requests during the normal work day and to cover emergency situations (e.g., school closings) or other urgent requests for information.Responsibilities* Serves as day-to-day point of contact for local and national media on issues pertaining to the NYC Department of Education and the Chancellor.* Prepares press releases and associated materials for major and daily events and announcements. Handles various long- and short-term inquiries from national media. Reviews and signs off on press statements, talking points, releases, and other communications documents. Completes a variety of other writing and research assignments in a high-pressure, deadline-driven environment.* Develops long-term strategic plans around key initiatives.* Develops relationships with media outlets (local, national, and community news) and works closely with media staff to address issues related to the NYCDOE. Develops relationships with columnists, reporters, and editors to pitch positive news stories regarding the NYCDOE.* Organizes press conferences and sets up interviews with the Chancellor, Deputy Chancellor, and members of the School Leadership team.* Advises the Chancellor, Senior Staff, Office Directors, and members of the School Leadership Teams on strategies regarding communication with the media.* Develops expertise across a portfolio of policy issues. Prepares materials that articulate the NYCDOE's positions for internal and external audiences.* Develops media strategies regarding depicting and handling issues regarding the NYCDOE.* Mentors new hires around media relationships and strategy, intra-agency contacts, and office procedures.Qualification Requirements:MinimumA baccalaureate degree from an accredited college and two years of satisfactory, full-time experience related to the projects and policies to be studied in the particular position.Preferred* Well-developed understanding of the logistics involved in the print publication field.* An overall knowledge of the Department's organization and its various operating components.* Highly developed expertise in the methods and procedures attendant to publication.* Knowledge and understanding of the economic and highly technical considerations involved in printing and publication.* Highly sophisticated understanding of public relations.* Skills in directing media attention and scheduling public events.* Ability to administer a publication operation.Salary: $59,301+(Internal candidates who are selected for this position and who currently hold comparable or less senior positions within the DOE will not make less than their current salary.)Please include a resume and cover letter with your application.Applications will be accepted through December 6, 2019 until 3:00 p.m.NOTE: The filling of all positions is subject to budget availability and/or grant funding.AN EQUAL OPPORTUNITY EMPLOYERIt is the policy of the Department of Education of the City of New York to provide equal employment opportunities without regard to actual or perceived race, color, religion, creed, ethnicity, national origin, alienage, citizenship status, age, marital status, partnership status, disability, sexual orientation, gender (sex), military status, unemployment status, caregiver status, consumer credit history, prior record of arrest or conviction (except as permitted by law), predisposing genetic characteristics, or status as a victim of domestic violence, sexual offenses and stalking, and to maintain an environment free of harassment on any of the above-noted grounds, including sexual harassment or retaliation. For more information, please refer to the DOE Non-Discrimination Policy. * The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.

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